About Us

Our Founder's Story

In the 1960s and 1970s, Flint, Michigan was a far different place than what it is today. Before it fell on hard times, Flint was the epicenter of a bustling automotive industry.  It was here where Peak American Financial Group’s formative ideas and philosophies began to take root in the mind of our founder and CEO, Matthew McIntyre.

Even at an early age, McIntyre was an observer and a visionary. His mother was an assembly line worker, while his father was the proprietor of a local State Farm agency. Like most in the area, his ties to the automotive industry were strong, and the lessons he learned would drive his future company’s mission and values.

As a boy, McIntyre remembers walking down the stairs early one morning to see his mother in tears, writing a letter. Before she left for work that morning, she had left lunch money for her daughters; however, there was not enough money for Matthew. The letter he read was an apology from his mother, a contrite explanation that she could not afford his lunch that day. Though difficult at the time, that morning stayed with him. He never wanted his mother to have to worry about finances again, and he knew she was not the only one who needed help.

Likewise, when McIntyre spent time at his father’s business, he would hear the same mantra over and over. “Take care of the client, and business will follow.” By focusing on the needs of the client first, Peak has been able to help over 75,000 families with their financial concerns – families like his own, who have benefited tremendously from the peace of mind that comes with proper planning.

This is the mission of Peak American: to ensure that every client is cared for as if they were our mother, our father, our son, or our daughter. Since 1994, it has been our privilege to make sure our clients and their families are protected into, and through retirement. We look forward to serving you with the same standard of care that has guided us for the past 26 years. 


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Our Mission Statement

Our company has always conducted itself based on the golden rule, “Do unto others as you would have them do to you”. This rule is used not just in the way we conduct business with our clients, but also in the way we treat our employees. Our driving goal is to financially prepare our clients for retirement to the best of our ability.

The Peak American Family of Companies